Our Approach
Strategy Around the Work You Create.
You bring the content and the creative direction. We bring the strategy and the steady management work that helps a creator business grow with intention.
What We Do
Four Areas of Focus.
Audience Development
Platform-aware promotional strategy, audience acquisition, and consistent growth planning.
Revenue Strategy
A considered review of pricing, subscription offers, promotions, retention, and conversion.
Brand Positioning
A recognizable identity that resonates with the audience you want to reach.
Personal Management
Ongoing support, campaign coordination, reporting, and strategic guidance.
The Partnership
You Create. We Manage the Growth.
You remain responsible for
- Creating your content
- Making the creative decisions about what you make and share
- Owning your accounts and your work
- Setting the boundaries of the partnership
Vellum takes care of
- Developing strategy around your content
- Planning audience development and promotion
- Reviewing pricing, offers, and retention
- Coordination, reporting, and ongoing guidance
How It Works
From Application to Partnership.
Not every application leads to a partnership, and applying commits you to nothing.
01. Apply
Tell us about your content, platforms, and goals.
02. Connect
If we believe there's a potential fit, we'll reach out to discuss your business and how we might work together.
03. Build
Together, we establish priorities, agree on a strategy, and begin the management relationship.
When you apply, we will never ask for
- Your account passwords or recovery codes
- Government identification or identity documents
- Explicit material of any kind
- Tax documents or private analytics logins
